Instruments & Measures
Learning Goal |
Learning Objective |
Assessment Instrument/ Measurement |
Business Communication |
College of Business graduates will be able to create common business documents. |
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College of Business graduates will be able to deliver a business presentation using the appropriate technology. |
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College of Business graduates will be able to analyze business situations and respond with the appropriate channel, form, content, and format. |
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Business Ethical Awareness |
College of Business graduates will be able to identify ethical issues, decision alternatives and the consequences of those alternatives, including the impact on stakeholders in business decision making. |
Ethics Vignettes & Rubric |
Problem Solving |
College of Business graduates will be able to identify a wide array of business problems and their interdependencies. |
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College of Business graduates will be able to analyze situations and identify relevant factors that contribute to business problems by using appropriate quantitative and qualitative tools. |
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College of Business graduates will be able to generate a range of alternative solutions, analyze their feasibility and effectiveness, and recommend the optimal solution. |
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College of Business graduates will be able to develop action plans to implement the recommended solutions. |
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Common Business Knowledge |
College of Business graduates will be able to apply the theory of the management and control of money-related operations within a business. |
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College of Business graduates will be able to apply the theory and practice of the functions of Management. |
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College of Business graduates will be able to describe the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to create and keep customers. |
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College of Business graduates will be able to apply fundamental theory and manage processes to transform inputs into outputs for creating greater customer value. |
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College of Business graduates will be able to apply cross-functional concepts among the principles of business through the use of interdisciplinary exercises. |
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College of Business graduates will be able to identify the role and impact of information technology on organizations to support competitive advantage. |