| Topic: | Trend Identification |
| Meeting Time: | Tuesday & Thursday 11:00 a.m. to 12:30 p.m. |
| Coach: | Shailesh Godambe |
McDonald's is one of the world's most well-known and valuable brands. With 31,000 restaurants in 118 countries, McDonald's serves over 50 million people each day. They would like an ELC team to research and identify the top ten trends that could impact the company and its charity in the coming years. These trends could be in a variety of areas: organic, economic, immigration, tele-commuting, technology, etc. They would also like the team to create an action plan for McDonald's to continue to investigate and act upon these top trends.