Northern Illinois University

College of Business - NIU

ELC TV

McDocumentary

This video was created by the Fall 2007 ELC team comprised of business and media majors. The documentary provides an overview of the ELC and interviews with McDonald's executives on the value the ELC experience provides to students and corporations.

Click on the play button to view the video.


McDonald's ELC Team Reflection Video

Click to learn more about the lessons learned from students involved in the Fall 2007 McDonald's ELC team.


ELC Caterpillar Competitor Sales Analysis Project

The following video is a brief synopsis of the ELC Caterpillar Competitor Sales Analysis project completed in the Fall of 2006.

Click on the play button to view the video.


Chipotle Advertising Contest

A video was produced by Chris Darkes, Brittany Samson, Sara Honchar and Joe Giorgi. Chris and Joe were members of the ELC's McDonald's Corporation - Effective Knowledge Sharing Among Employees and Customers Group and the video was filmed in the ELC. The video took the top prize in the Chipotle advertising contest.

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