Quick Navigation

Navigation

Bachelor of Science in Marketing


Suggested Schedule for Marketing Majors

1st YEAR

Semester 1 (15-16 hours) Semester 2 (15 hours)
ENGL 103 (3) (depends on Placement Exam)
Rhetoric & Composition I
ENGL 104 (3) (depends on Placement Exam)
Rhetoric & Composition II
COMS 100 (3)
Fundamentals of Oral Communication
General Education (3)
General Education (3) MATH 211 (3) (depends on Placement Exam)
Calculus for Business & Social Science
MATH 110 College Algebra (3) (depends on Placement Exam)
or MATH 211 Calculus for Business & Social Science
MGMT 217 (3)
Legal Environment of Business
OMIS 259 (3)
Intro to Business Information Systems
PSYC 102 (3)
Intro to Psychology
UNIV 101 (1) or UBUS 101 (1-3)
University Experience or Business Disciplines & Issues
UBUS 100 (0 )
Career Compass

2nd YEAR

Semester 1 (15 hours) Semester 2 (15 hours)
ACCY 206 (3)
Intro to Financial Accounting
ACCY 207 (3)
Intro to Cost Management
ECON 260 or 261 (3)
Principles of Micro or Macro Economics
ECON 260 or 261 (3)
Principles of Micro or Macro Economics
UBUS 223 (3)
Intro to Business Statistics
General Education (3)
General Education (3) General Education (3)
General Education (3) General Education (3)
UBUS 200
Passport Introduction (0)
 

(Lower level business core requirements & GPA must be met to enroll in 300/400 level courses)

3rd YEAR

Semester 1 (15 hours) Semester 2 (15 hours)
UBUS 310
Business Core Lecture (9)
MKTG 325
Buyer Behavior (3)
UBUS 311
Business Core Applications (3)
MKTG 350
Principles of Selling (3)
OMIS 351
Information Systems in Organizations(3)
MKTG 443
Marketing Research (3)
UBUS 200*
Passport Introduction (0)
MGMT 346
Business Communication (3)
  Elective (3)
*Must be taken in 3rd year (1st semester) if not taken prior to UBUS 310.

4th YEAR

Semester 1 (15 hours) Semester 2 (15 hours)
MKTG Elective (3) MGMT 468
Strategic Management (3)
MKTG Elective (3) MKTG 495
Marketing Strategy (3)
MKTG Elective (3) MKTG 99 (0)
Portfolio
General Elective (6) General Elective (9)
  UBUS 201
Passport Culmination (0)

See undergraduate catalog for additional retention requirements.