Marketing Student Portfolio - NIU - College of Business

Marketing Student Portfolio

Marketing Student Portfolio (MKTG 99)

All graduating marketing majors are required to complete a student portfolio and turn it in to the Department of Marketing prior to the last week of classes in the semester of graduation. Completion of MKTG 99 (Portfolio) is a graduation requirement and you will not graduate unless you submit a completed portfolio.

The portfolio will consist of your best assignments from different marketing courses that illustrate your mastery of the eight learning objectives for the NIU Department of Marketing.

  1. Understanding of Marketing Concepts
  2. Problem Solving and Critical Thinking
  3. Written Communication Skills
  4. Oral Communication Skills
  5. Marketing Metrics
  6. Work Effectively in Teams
  7. Global Business Environment Knowledge
  8. Ethical Business Practice Awareness