Accelerated B.S. in Marketing/M.S. in Digital Marketing

Senior marketing majors at NIU can accelerate their completion of a master's degree in digital marketing through this program.

Upon admission to the program, you'll enroll in graduate-level courses leading towards the M.S. in digital marketing, which is also applied towards your B.S. in marketing degree requirements (up to 15 credits total). Upon completion of a B.S. in marketing, students complete the remaining requirements leading to an M.S. in digital marketing.


To qualify, you must have:

  • Completed 90 semester hours (senior standing).
  • A minimum cumulative GPA of 3.0.
  • Earned a B or better in MKTG 295, OMIS 351 and UBUS 223. 

Please refer to the graduate catalog for admission and program requirements. 


Accelerated B.S./M.S. in digital marketing program benefits include:

  • Graduate courses are offered online in eight-week sessions.
  • Potential to complete M.S. in digital marketing within 12 months.
  • Undergraduate tuition rates apply for graduate coursework (up to 15 credits).

Getting Started

If you are interested, please reach out to Emily Cronauer, program advisor, at prior to your senior year for academic planning purposes.

Contact Us

Department of Marketing
Barsema Hall
740 Garden Road
DeKalb, IL 60115

NIU College of Business AACSB Accredited

Higher Education in Diversity Award - 2021 Top Colleges for Diversity

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